Search Engine Optimization

Search engine optimization (SEO) is the process of affecting the visibility of a website in a search engine’s (Google, Bing, etc.) unpaid (organic) results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users.

Using the right content and the right meta tags can greatly improve your standing on a search page.